satisfy your every need has been the foremost consideration of
Mercury engineers in developing the ALL-NEW 1949 Mercury. Comfort
... convenience . . . safety . . . easy handling ... performance .
. . distinctive beauty-all these and much more you will find in
your ALL-NEW Mercury.
As you go through these pages, note the
real engineering achievements that Mercury brings you: new low
to-the-road construction for road-hugging stability ... new
smooth-acting brakes with velvety "STOP" in them ... new
spring suspension and shock absorbers to soften back-road bumps
... a new engine for greater "get-up-and-go," longer
life, whisper quiet performance ... a new specially braced frame
for greater stamina ... new, low-pres-sure, super-balloon tires
for greater traction, quicker stopping, easier steering and a
softer ride ... new Finger-tip Weather Control to make you "at
home" on the road. And there is much more.
Mercury truly a "find" in motoring ... a car that gives
you more than your money's worth.